Variable Data Label Durability
One of the most important factors when it comes to identification labeling is durability. The metal used for our variable data labels is highly durable and rated for 20+ years outdoors. They’re high-quality product labels made to hold up to the grit and grime of tough work environments.
Additionally, if the embossed characters are painted over or get dirty, they will still be legible. This is a lifesaver in many applications.
Embossed Process vs. Printing Process for Variable Data
The metal embossing process for variable data is preferred for applications that experience extended exposure to harsh elements, weather, and use. While methods like variable data printing can serve their purpose for controlled environments, paper, plastic, and laminated variable data stickers will deteriorate at a much faster rate as opposed to metal.
For lasting solutions on products like machinery, which are often used in the field for decades at a time before being replaced, many companies opt for metal embossed variable data tags as opposed to traditional label printing methods.
A standout feature of embossed variable data tags is customization – especially with the addition of color. This allows for the label design material to be made with nearly any color required (the entire tag as a solid color).
This is an excellent option for color coding inventory or assets.
For example, companies have used blue tags on water pipes or yellow tags for a type of electrical equipment. Another thing to keep in mind is the use of color is great for company branding purposes.
Embossing is a reliable labeling solution that lends itself to customization. The process creates raised characters in the metal itself with a custom-made die set that is used to emboss the metal. These tags feature the same information on each, as well as the option for sequential numbering of SKUs and serial numbers.
We also have the capability of producing custom nameplates with variable data (different information on each tag).
Embossed variable data tags are made with a variety of materials to best fit your application.
Aluminum substrate offers an anodization process as well as lightweight durability. Stainless steel tags provide the highest level of durability. Brass tags tarnish over time for a worn, vintage appearance.
Some of the most common materials we use to make high-quality labels include:
- Stainless Steel
- Cold Rolled Steel
Variable data embossing is perfect for tracking assets or jobs. The high durability of the embossing process allows these data tags to be used in all conditions. For example, telephone pole tags are exposed to the elements 24/7.
Other applications include:
Metal variable data tags are used by a wide range of industries and organizations across the world.